AUSTIN, TEXAS: Joe Rogan recently invited former New York Times reporter Alex Berenson on his 'The Joe Rogan Experience' podcast and the two discussed the reasons behind the success of Elon Musk's social media platform X (formerly Twitter) over Mark Zuckerberg's Threads.

Joe Rogan discusses

In a recent episode of 'The Joe Rogan Experience', the UFC commentator invited Alex Berenson, a well-known author and former reporter for the New York Times.

Soon, the duo got into a discussion about Elon Musk's enormous $44 billion X (formerly Twitter) beating Mark Zuckerberg's Threads, even though the latter had a promising debut.

Rogan said, "Yeah, that’s what’s interesting. Is it possible that without any intervention, the market would figure it out? Would sites like Rumble or other social media platforms that choose not to moderate heavily rise now?"

"You know, a lot of people thought that was going to happen with Threads. People were tired of all the hate speech on Twitter, and now with X, they said, 'You know what? We’re gonna go over to Threads'."

In his reply, Berenson stressed that Threads did not perform as intended since consumers sought a more open platform, saying, "But it didn’t work. People seem to want a more open platform. They want Twitter. They don’t want Threads."

The host noted that those with a large following on Threads found it simple to rant there and may have therefore intended to make the switch, but things didn't turn out as expected.

Rogan stated, "They had established followers and all this stuff over there, and it was convenient to b***h over there. So many people, like 'I’m outta here,' and it didn’t work."

Mark Zuckerberg and Elon Musk feud over their social media platforms

The tech billionaires Mark Zuckerberg and Elon Musk got into an argument after the debut of Threads, a platform that is somewhat comparable to X (formerly Twitter). In a week, Threads amassed a staggering 100 million users, exceeding all predictions.

It's possible that the enormous user base was viewed as a victory over Musk and X with the idea of the latter's era coming to an end floating around the Internet.

However, the media attention and triumph were fleeting. In his pursuit, Musk accused the tech behemoth Zuckerberg of stealing his intellectual property.

He continued by claiming that Meta had employed former X (formerly Twitter) workers who had access to secret information like source codes. Musk even termed Threads "just Instagram minus pics."

In the end, despite seeing a brief popularity spike, Threads was unable to sustain a large user base and ultimately fell behind X (formerly Twitter) in the social media race.