LOS ANGELES, CALIFORNIA: Beauty mogul Kylie Jenner is getting a lot of flak due to her first solo fashion venture. She announced her new business venture on Instagram on Tuesday, October 24, 2023, and since then, she has been receiving immense criticism online. She told her fans about her new clothing line called 'Khy.' She posted a picture of herself wearing a long leather trench coat and a pair of red pumps.

The Kylie Cosmetics founder simply captioned the Instagram post, 'meet khy.' She also tagged the new Instagram account for Khy on the post. Soon after, the netizens began expressing their thoughts on her new venture. One social media user wrote, 'I think i love khy.' Another person went on to say, 'Is this the brand north was talking about on live? hahahaa 👀.'

A third user commented, 'Used to be a smarty Used to wanna study Now she poppin addys She at all the parties.' Followed by a fourth user who penned, 'Did u see what happens in gaza or just u see in 7 oct like you read one page only.' A comment read, 'So this the brand north was trying to expose.' A user wrote, 'The last thing we needed is another brand by you.'

What are the companies owned by Kylie Jenner?

The former 'Keeping Up With The Kardashians' alum is the owner of a total of 5 companies including Kylie Cosmetics, Kylie Skin, Kylie Baby, Kylie Swim, and Kendall + Kylie. At first, she stepped into the fashion industry in 2012 when she teamed up with her older sister Kendall Jenner for a clothing line.

After 3 years, the mom of two launched Kylie Cosmetics. In 2019, she entered into skincare and launched Kylie Skin. In 2021, she came up with Kylie Baby, a skin and haircare line for little ones. During the same year, she debuted a new swimwear line called 'Kylie Swim.' Forbes named Kylie the world's youngest-made self-billionaire in 2019. Without a doubt, Jenner is a smart businesswoman.

What company bought Kylie Cosmetics?

According to a report by The New York Times, beauty giant Coty Inc. bought a majority stake (51%) of the company Kylie Cosmetics for a whopping $600 million in the year 2020. For those of you who are unaware, let us share with you, that Coty Inc. is an American-French multinational beauty company that was founded in 1904 by François Coty. It is one of the largest beauty companies in the world.

Why did Kylie Jenner sell half of Kylie Cosmetics?

In her Inside Kylie Cosmetics Part Three: Kylie 2.0 YouTube video, which was released on July 15, 2015, Jenner revealed the reason behind selling half of her company Kylie Cosmetics. At that point, she said, 'The reason why I sold half my company was to have this big infrastructure to go global.' In the last couple of years, Kylie Cosmetics has become a favorite beauty brand among fans and it continues to thrive in the market.