Naomi Campbell has been hit with backlash from fans over her newly announced collaboration with fast fashion retailer Pretty Little Thing (PLT). The supermodel, 53, who has modelled for Prada, Yves Saint Laurent and Burberry, is expected to release a clothing line with PLT in the coming months after the brand shared a promotional video to tease the collaboration. In it, a director’s chair is left empty on a photoshoot set, with the words: “Pretty Little Thing designed by Naomi Campbell coming soon.” The retailer has previously been criticised for contributing to the fast fashion cycle – an industry which is based on mass-producing low-cost, low-quality clothes and accessories. The negative environmental impacts of fast fashion are well-known, with the UN Environment Programme (UNEP) previously naming the fashion industry the second-biggest consumer of water and “responsible for eight to 10 per cent of global carbon emissions, more than all international flights and maritime shipping combined”. The forthcoming collaboration has been labelled by fans as “disappointing” and “shocking” due to the brand’s fast fashion business model. “Naomi Campbell x PLT is the most disappointing collab to come out in recent times….I have no words,” wrote on Twitter user. “This Naomi Campbell x PLT news has hit me hard,” another added. “Is this just proof that the whole sustainable fashion system is so unattainable that we’ve pretty much given up / decided it’s not our problem to fix?” One fan wrote: “Never thought I’d see the day where PLT and a whole Naomi Campbell collab,” as another added: “A high fashion model for a fast fashion IG influencer online boutique??!! How do you go from Valentino to PLT? I HAVE QUESTIONS THAT NEED ANSWERS.” The Independent has contacted representatives of Campbell and PLT for comment. The company has seen some major changes in its directorial roles recently. Last month, former Love Island winner Molly-Mae-Hague stepped back from her creative director role to focus on her baby daughter Bambi. The brand typically works with influencers and reality TV stars who front their campaigns. After leaving the Love Island villa in 2019, Hague signed with the online fast fashion outlet as creative director as she became the face of the brand. “I am still working with them and doing collections and edits, but I have actually decided to step down as my creative director role,” Hague said in a YouTube video last month. “Over the last few weeks, I have realised that I’m only going to get this time once with my first-born child and I’m only going to get Bambi being four months old once and I feel like I’ve had to rearrange my life a little bit and lose some commitments that I did have.” Hague added that she did not give herself maternity leave because her work is her “phone” but the decision to leave the role at the company was “collectively” decided with the brand. The news comes as Campbell announced she has welcomed her second child, a baby boy, on Thursday (29 June). Campbell shared the surprise on Instagram with a photo of herself and her two-year-old daughter holding hands with the newborn. “It’s never too late to become a mother,” Campbell wrote in the caption. Read More Meghan and Harry in their flop era, says Rolling Stone magazine Jo Lindner death: YouTube bodybuilding star known as Joesthetics ‘dies from aneurysm’, aged 30 Plans for Prince Andrew to move into Harry and Meghan’s former home ‘quietly shelved’ Naomi Campbell welcomes second child at 53: ‘It’s never too late’ The history of royal fashion at Wimbledon Water companies may be taking the pee but I’m the one left bathing in it

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From salon visits to shampoo, looking after your hair can be an expensive business. And unlike things like manicures or waxing – which you can do at home if you so wish – hair-cutting is best left to the pros. Yet there are ways to save money at the hairdressers and at home. Here, experts offer their advice for affordable hair care… 1. Low-maintenance cuts Some hairstyles require more regular trims than others. An Anna Wintour-style bob, for example, is the pinnacle of high-maintenance hair. “The best way to make your pennies stretch in between appointments is to opt for a low-maintenance haircut,” says Tyler Moore, expert stylist at Live True London. “These longer-lasting haircuts are usually ones that grow out gracefully and are on the longer side.” For long hair, he recommends a layered style: “Ask for some long, movement-creating layers to add some definition and shape to your cut. “These will grow out relatively well and will only need maintaining when you want to tidy your cut up.” Avoid blunt fringes that will need trimming a lot, but parted ‘curtain bangs’ won’t require as much upkeep. “If you prefer to keep things short, ask your hairdresser for a sleek, one-length chop,” says Moore. “If you don’t mind rocking several different lengths over a period of time, opt for a layer-free chop. The shorter you go, the more mileage you’ll get out of this.” 2. DIY dye For dark hair in particular, box dye is very affordable, especially compared to an appointment with a salon colourist. But what if you’ve never gone DIY before? “When in doubt, choose a shade that is on the lighter side – you can always go a shade darker the next time,” says Carin Freidag, global senior hair education manager at Clairol. To ensure rich all-over colour she advises: “Make sure you fully saturate your hair with the colourant mixture. If you have long or very thick hair, get two boxes so you have enough.” Start by doing an allergy patch test 48 hours before application following the instructions in the box. “Do the strand test at the same time since you will have some of the mixture left over,” Freidag says. “Simply apply the mixture to a small portion of hair and set the timer for 25 minutes. Wipe off with a wet paper towel, dry it and see how you like it.” If you’re happy, carry on: “Part and clip your hair into four sections so it’s easier to manage. If you are covering grey, start in the section where you have the most grey.” 3. Keep your blonde bright “If you’re blonde, keeping your colour looking salon fresh means booking a salon appointment for a toner, especially after the summer months,” says celebrity hair stylist and Olaplex expert Tom Smith. “However you can extend the life of your blonde colour with Olaplex No. 4P Blonde Enhancer Toning Shampoo which neutralises unwanted yellow tones, leaving your hair brass-free blonde for longer.” Kris Barnes, celebrity colourist and Provoke ambassador agrees that purple shampoo is a must for blondes. “The Provoke Touch of Silver range is brilliant for keeping hair vibrant and it’s such a steal,” he says. “My clients can maintain their colour affordably at home and come to me slightly less often than before.” Olaplex No.4P Blonde Enhancer Toning Shampoo, £28 Provoke Touch Of Silver Brightening Shampoo, £2.99, Boots 4. Long-lasting colour As with cuts, some types of hair colour require more maintenance than others, such as all-over shades. “I would say switch up the colour a bit and go for a more lived-in colour,” says Barnes. “A blonde balayage or some depth towards the root will mean you can go a bit longer between colour visits, whereas full highlights will mean roots show quickly and will need re-doing.” Moore adds: “Steer clear of bright fashion colours, cool-toned blondes, and coppers – these require a lot of upkeep.” 5. Cover your roots Root cover-up spray is a brilliant way to extend the time between your colour appointments, and there’s a huge range of shades to choose from. “Simply shake and spray right where you need it and voila, done!” says Freidag. “It’s removed with shampoo so gives you the flexibility to go to the gym or out on a rainy day without fear of it running.” Clairol Root Touch Up 2 In 1 Spray Light Brown, £8.99, Boots 6. Use dry shampoo Refreshing your hair more often with a cheap-as-chips dry shampoo saves money on liquid shampoo and conditioner, as well as your water and electricity bills. “The way to get the most out of your dry shampoo is to give the can a big shake to awaken the formula and then ensure you are spraying at least 30cm away from the roots,” says hair stylist and Batiste brand ambassador Samantha Cusick. “Don’t spray close to your head that’s how you’ll get powdery residue. Don’t forget to massage in and then brush out to be most effective.” Batiste Dry Shampoo Tropical, £3.59, Superdrug 7. Make your own mask “Create your own deep conditioning masks using ingredients found in your home, like olive oil, peppermint and honey,” says Oyinkansola Adebayo, founder of Niyo Hair and Beauty. Other foods recommended by beauty buffs include coconut oil, avocado, bananas and egg yolk. “These natural products nourish, enhance your curls and moisturise your hair without the hefty price tag of store-bought treatments which may have ingredients harmful for your hair.” Read More Charity boss speaks out over ‘traumatic’ encounter with royal aide Ukraine war’s heaviest fight rages in east - follow live Sarcoma Awareness Month: What you need to know about these cancers Bjork’s controversial swan dress to go on display in new exhibition Chrissy Teigen welcomes fourth child – how does surrogacy actually work?

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